23 Best Summer Hair Colors of 2023

Now that the weather is (mostly) warming up, the search for the best summer hair colors is on. No matter what vibe you’re going for, there are more options than ever if you want to cross over to the dark or light side—or somewhere in the middle. This season’s trending tints are both high and low-maintenance. Some beauty buffs are opting to add warmth to dark tones with candlelit brunette, while blondes are leaning into platinum, champagne, and Playboy-inspired gold.

“People are ready to get out and show off and live their best lives, and I’m seeing that with color,” says Tracey Cunningham, a celebrity colorist and the author of True Color, says of this summer’s hair trends. “Some are going super blonde, and others are sticking to a beautiful balayage or ombré that makes them look and feel their best.” She says a big trend in her salon has been clients’ going lighter and brighter. (It is summer, after all.) “Highlights are back in. Every time I’m in the salon, I see hair getting blonder, blonder, blonder—whether their natural tone is a brunette, redhead, or darker blonde.” On the other hand, shades of red, copper, and strawberry are still going strong, as are amped-up shades of whatever nature gave you.

No matter what your vibe is, we rounded up the coolest summer hair color ideas to try, from bold Technicolor to low-key natural and everything in between. We even threw in a few DIY options, in case you’ve yet to return to the salon. (Just be sure to read our guide on how to color your hair at home first.) Read on for 23 trending summer hair colors to try this season, and get ready to book an appointment.

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